Bugatti Veyron Fbg By Hermes Wallpaper
Bugatti Veyron Fbg By Hermes Wallpaper
Bugatti Veyron Fbg By Hermes Wallpaper
Here is what Dr. Franz-Josef Paefgen President of Bugatti Automobiles S.A.S. have to say about the Bugatti Veyron Fbg :
Emile Hermes and Ettore Bugatti
1956 saw the last Molsheim-built Bugatti pass through the factory gates of the famous Alsatian car manufacturer. Fifty years later, in the spring of 2006, the first of the new generation of Molsheim Bugattis, the Bugatti Veyron 16.4, was delivered to its owner.
Ettore Bugatti and Émile Hermès met in the 1920s, when Ettore ordered a bespoke suitcase for his first Bugatti Royale. Almost eighty years later, at the 2006 Pebble Beach Concours d'Élégance, representatives of Bugatti and Hermès met again. And this encounter turned out to be the beginning of a new collaboration between the two houses.
The revival of this relationship may initially appear surprising, as the association between the renowned luxury house and the legendary car manufacturer in today's automotive context would not immediately spring to mind. It confirms that heritage is able to survive over a time span of several decades.
"Art-Forme-Technique", the mythical legacy of Bugatti underlines that strong brand values and a total commitment to excellence are as valid today as they were when Ettore Bugatti and Émile Hermès met for the first time. And today's exchange of expertise, skills and craftsmanship, common to both houses in their respective fields, is still as exciting and rewarding as at the time of Émile and Ettore's first encounter.
What had begun as a personal friendship has now turned into a modern industrial design project and an important part of Bugatti's new individual-isation programme. The new Bugatti Veyron Fbg par Hermès is a milestone in Bugatti's renaissance and an enthusiastic and promising partnership between Hermès and Bugatti – between a "car-loving saddle- maker" and a "horse-loving carmaker".
Dr. Franz-Josef Paefgen
President
Bugatti Automobiles S.A.S.
1956 saw the last Molsheim-built Bugatti pass through the factory gates of the famous Alsatian car manufacturer. Fifty years later, in the spring of 2006, the first of the new generation of Molsheim Bugattis, the Bugatti Veyron 16.4, was delivered to its owner.
Ettore Bugatti and Émile Hermès met in the 1920s, when Ettore ordered a bespoke suitcase for his first Bugatti Royale. Almost eighty years later, at the 2006 Pebble Beach Concours d'Élégance, representatives of Bugatti and Hermès met again. And this encounter turned out to be the beginning of a new collaboration between the two houses.
The revival of this relationship may initially appear surprising, as the association between the renowned luxury house and the legendary car manufacturer in today's automotive context would not immediately spring to mind. It confirms that heritage is able to survive over a time span of several decades.
"Art-Forme-Technique", the mythical legacy of Bugatti underlines that strong brand values and a total commitment to excellence are as valid today as they were when Ettore Bugatti and Émile Hermès met for the first time. And today's exchange of expertise, skills and craftsmanship, common to both houses in their respective fields, is still as exciting and rewarding as at the time of Émile and Ettore's first encounter.
What had begun as a personal friendship has now turned into a modern industrial design project and an important part of Bugatti's new individual-isation programme. The new Bugatti Veyron Fbg par Hermès is a milestone in Bugatti's renaissance and an enthusiastic and promising partnership between Hermès and Bugatti – between a "car-loving saddle- maker" and a "horse-loving carmaker".
Dr. Franz-Josef Paefgen
President
Bugatti Automobiles S.A.S.
